Further for After-hours Phone Calls

  • Updated
Lead Generation Improve Speed-to-lead Sales Efficiency

When your prospects call after-hours, Further can be your virtual front desk—providing a white-glove experience for every inbound phone call, 24/7, by automatically answering, engaging and even scheduling tours. Operators can use Further's after-hours phone features to provide a consistent experience across all of their communities, ensuring that inbound phone leads are immediately captured, routed to sales and tracked from first-touch to move-in—no matter when they call.

Using Further's after-hours phone solutions together with our full suite of Lead Management and Automated Sales Conversation features, most customers see a 30% increase in phone lead to move-in conversions.

 

Phone Lead Capture Challenges and Further Solutions

Common Challenges:  Further Solutions:

Automated Answering and Engagement

Prospects that call on nights and weekends expect the same quick response and helpful assistance that you’d provide during regular hours. You need to be able to answer their calls, provide answers to commonly asked questions and facilitate next steps.

Challenges:

  • Voicemail doesn’t capture enough information for sales outreach
  • Prospects choosing other communities by the time call was returned

 

Further Interactive Voice Response (IVR)

  • AI-powered, two-way conversations provide answers to common questions, and even help callers schedule tours or demos
  • Easily customize caller experience with modular flow editor, custom voices, and more
Common Challenges:  Further Solutions:

Capturing After-hours Lead Information in CRM

Your sales team relies on accurate lead information in your CRM to engage quickly and effectively with new leads. You need to be able to capture key information from after-hours calls and sync it to the CRM before sales staff are back in-office.

Challenges:

  • Missed opportunities due to lost or delayed notes
  • Prospect doesn't leave enough information in voicemail
  • Human error during manual CRM entry, leading to incorrect or incomplete lead details
  • Longer response times as the information is processed and entered manually

 

Further Automated Phone Lead Capture and CRM Integration

  • With Further, after-hours calls are automatically recorded, transcribed and summarized for sales
  • AI pulls out critical lead information from call transcripts as notes 
  • Leads are entered instantly into your CRM for fast follow-up
  • Call details are shown in contact history for easy sales reference
Common Challenges:  Further Solutions:

Routing Calls to Available Staff

When prospects call after hours, you may want to route those inbound calls to available staff in other communities or in central call centers. You need a system that can identify the right fall-back phone number and seamlessly route the caller.

Challenges:

  • Calls going to voicemail when staff is available to answer at other locations
  • Not enough staff on-site to handle after-hours call volume

 

Further Automated Phone Routing and Call Center

  • Route calls seamlessly to available staff in other locations
  • Leverage staff at other communities or 3rd-party call centers to handle after-hours prospects
  • Whisper messages alert staff that calls are forwarded for a seamless handoff

 

Configuring Further Virtual Front Desk for your communities

Like every Further feature, our after-hours phone features can be customized to meet the unique needs of each of your communities. Here are a few of the most popular options...

 

Personalize after-hours phone experience based on the caller's answers and previous engagements using Further's simple, modular Dialog Flow interface.

 

Filter phone leads to ensure that only qualified leads make it into your CRM for Sales outreach.

 

Track phone calls back to specific marketing campaigns to provide context for sales and attribution data for leadership.

 

 

Worry-free integration with any CRM makes it easy to get started no matter which CRM you use.

 

Getting started with Further for after-hours phone calls

Further has worked with thousands of Senior Living communities to deliver a world-class experience for their after-hours inbound phone leads. To get started, contact your Further Customer Success Manager or submit a ticket to support@talkfurther.com. For a demo and see how you can start turning more phone leads into move-ins.

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