We’re thrilled to introduce one of Further's most useful offerings: The Webform “Listener”. Our single line of Javascript allows you to map any web form into your CRM without any coding required by your team. By mapping webforms to the CRM using Further's platform, all forms will include detailed marketing analytics, deep CRM integration, and access to the Further communication suite for better prospect engagement. All these features are built to improve your prospect engagements and increase your move-ins.

How this can help you?

1. Hassle-Free Webform Integration: You can effortlessly map your forms directly into your CRM and the Further system. It's as seamless as it sounds, ensuring you save time and reduce errors.
2. Universal CRM Compatibility: Further is designed to work seamlessly with all the major senior living CRMs. Think of it as the universal adapter, removing the need for complex integrations.
3. Deep Dive with Detailed Marketing Tracking: Unlock the power of insights! Add detailed marketing tracking to your webforms and truly understand the source, marketing tactic, keyword, and journey of each lead from submission to move-in. With Further, you're not just getting data; you're gaining knowledge to supercharge your marketing strategies.
4. Maximize Further's Communication Suite: Stay consistent and connected! With Further, embrace the potent tools you've come to value in Virtual Sales Assistant and the Conversational Webform. Whether it's communication, scheduling, or lead prioritization, ensure each interaction is impactful and meaningful. Every touchpoint matters!

How it works

Setting up The Webform “Listener” is a breeze. After you give your approval, our support team will quickly add The Webform “Listener” to your existing webform. Don't worry, the webform's look won't change. Once this is done, data will be sent to Further and that's when the real magic begins.

An example of a website's webforms

The Further support team can quickly install The Webform “Listener” on your behalf

Once The Webform “Listener” is up and running, this unlocks new capabilities. First and foremost, all the information from your webform submissions are stored in your CRM for easy review and analysis.

Additionally, the information is saved in the Further system. This empowers your sales team to fully utilize Further's communication tools, including SMS conversations and easy tour scheduling, among other features. This enhancement offers more chances for engaging with prospects and, in the end, boosting move-ins.

The Conversation Dashboard your sales team uses to communicate with prospects

Second, if you have Messaging Assistant activated, you'll have help from a team of AI-assisted senior living sales experts. Your prospects can also be enrolled in SMS nurturing campaigns. This makes your sales team even more effective, leading to more move-ins and higher occupancy rates.

An automated SMS nurturing campaign

Your sales teams will receive scheduled tours or calls from the Messaging Assistant team AI-assisted senior living sales experts

Lastly, we present all your prospect’s data in our Analytics Dashboard. We offer details about keyword performance, traffic sources, and campaign effectiveness on the dashboard. This empowers your sales and marketing teams to hone their strategies and drive more move-ins. Marketing can optimize their copy and creative elements, while sales can use the data to prioritize prospects, develop insights, and provide effective team coaching.

The Analytics Dashboard for your sales and marketing managers

In closing

The Webform “Listener” will unlock a range of new capabilities that can significantly enhance your engagement, allow you to schedule more tours or calls, and increase move-ins. With these improvements in place, you're better equipped to hit your goals and be able to help more prospects move into your communities.

To get started with The Webform “Listener”, please contact your Further Customer Success Manager or submit a ticket to support@talkfurther.com.