Welcome to your personal Conversion Dashboard, a feature designed to simplify and elevate your management of Further's product suite. This intuitive platform not only offers a deep dive into your data from the past 12 months but also showcases the impact of various products turned on or off, providing critical insights and analytics to inform your sales process. With this data, you can easily gauge the potential advantages of activating particular features, constantly working to improve your sales and marketing funel. By default, you land on this page and can revisit it anytime by selecting Overview on the left navigation pane. 

Getting Familiar with Further's Conversion Dashboard 

In the Overview section, you can find a detailed listing of enabled features specific to your account. This lists which features are currently active or inactive and provides a snapshot of how they're contributing to your sales process. This includes key conversion metrics such as leads, tours, and move-ins gained through Further's innovative solutions. 

Dissecting the Data

The top of the Overview page is sectioned into three parts: 

Digital tour conversion:

This displays the number of scheduled tours against the total number of visitors on your site

Value added by Further:

This displays the number of leads generated through Further, where a lead is a visitor who has provided their name, phone, and email. It also shows how many of these leads converted into move-ins.

NOTE: The data displayed in these sections updates daily, giving you a rolling 12-month view up to the previous day.

Next 12 months:

An AI-powered forecast projecting the number of leads and move-ins you may generate with and without Further in the upcoming 12 months helps you understand the overall impact of our program. This functionality will continue to update and improve in its accuracy over time.

Features by Further

The bottom half of the Overview page presents a list of available Further features and their effectiveness for your communities. 

Here, you can quickly determine which of Further's top features are active or not active. You'll also be able to assess the impact of activated features and estimate the potential benefits of those not yet turned on.

Clicking on a tool name will provide additional details about its features. To activate a tool, reach out to your Customer Success Manager or email us at support@talkfurther.com. 

If a tool is active but not enabled for all communities, you'll see a count of Not Used on X communities next to the active status. If there's no count and the tool is active, the feature is live for all your communities linked with Further. 

On the right column, you can view the impact of each tool on community move-ins. If a tool is inactive, an estimate of the tool's potential impact on your communities will be displayed.

Note: Curious about how Further calculates future performance? Click Further AI-powered Conversion Engine to view a comprehensive summary.